Dawson Racing principals, father and son Ian and Simon Dawson, revealed their new for 2018 Ligier-Gibson LMP2 racecar at Road Atlanta on Friday. As part of the IMSA press conference during the 20th annual Motul Petit Le Mans race week, the Dawsons, along with Hasbro unveiled the No. 84 D3+Transformers Racing Ligier JS P217 Gibson, using the JS P3 showcar as a stand-in.

“Today has been a long time coming,” said Ian Dawson, CEO of D3. “My son, Simon, and I have been covertly working on this race team and family values program for a long time so today is a very proud moment. Having Hasbro collaborate on this project with their exciting Transformers brand is exactly what we pursued to be able to produce a consistent and enduring platform on which we are adding other partnerships to this exciting team.”

“The Dawsons have put together an exciting extension of the Transformers brand and appealing program by connecting cars and families through their family values racing program and in a first-class sports car series with IMSA,” said Tom Warner, Senior Vice President-Transformers Franchise “It’s thrilling to see the racecar that’s definitely more than meets the eye with the Transformers livery and it’s going be even more exciting to see it on the track next season.”

“Introducing the D3+Transformers Racing team here today with their new Ligier Prototype is another outstanding development and progressive step for IMSA and the WeatherTech Championship,” said Scott Atherton, president of IMSA. “Kids of all ages are going to be attracted to this amazing vehicle and it undeniable link to the Transformers brand. From the time Ian and Simon first shared their idea with us, we’ve been anxiously awaiting the finished product. We are thrilled to see its unveil here today and eagerly look forward to their competition debut at Daytona in 2018.”

“We are pleased to have the exciting new team the Dawson family has brought to IMSA as a Ligier JS P217 customer,” said Jacques Nicolet, founder and CEO of Onroak Automotive. “Ian and Max Crawford have worked together over the years so they already have a good working relationship. With testing commencing soon, it will be great to see this car on track.”

Additionally, the first of the two full-time drivers and one endurance race driver was announced as Briton Robbie Kerr, a Formula 1 special events driver, and former British A1 GP driver and British Formula 3 champion, who has been competing for two decades in a variety of cars around the globe.

“I’m very proud to be part of this fantastic D3+Transformers Racing team,” said Kerr. “I’ve been working with the Dawson family for the past few years helping develop the Radical car and working with their Radical Texas dealership. I’m honored to have been selected as one of their drivers for this amazing IMSA LMP2 program and I can’t wait to get testing this car.”

The D3+Transformers new Ligier JS P217 Gibson will be completed and ready for testing at the Onroak Automotive North America workshop in Denver, N.C. The team is expected to take to the track for the first time at the official IMSA Dec. 5-6 test at Daytona before competing in the full 2018 IMSA Prototype class of the WeatherTech SportsCar Championship.